Working as an in-house designer at MAR-MAR Ltd. I redesigned Lipa Mill School brand of paper products. The rebranded version had to meet the requirements to keep the same letter width and the composition of the old logo, since the market was used to it. New two-color logo allows more variety in different applications and emphasizes the leaf which is in fact the brand name (the word Lipa means Linden tree). Along with the print applications, digital app logo SmartLines was also part of the new visual identity. Year 2020-2021.
